Wednesday, August 17, 2005

In Case of Emergency, Think ICE

This good idea is going around. Here's my little part.

In Case of Emergency, Think ICE

In response to the recent terrorist attacks in London and elsewhere,
the ICE (In Case of Emergency) campaign is gaining momentum around the
world.

ICE encourages people to enter an emergency contact phone number in
their mobile phone memory and label it ICE.

Originally established as a nationwide campaign in the United Kingdom,
ICE allowed paramedics or police to easily access contact information
for a designated relative/next-of-kin in an emergency situation.

The idea is the brainchild of paramedic, Bob Brotchie.  "I was
reflecting on some of the calls I've attended at the roadside where I
had to look through the mobile phone contacts struggling for
information on a shocked or injured person," said Bob.  The idea for
ICE was born.

"Almost everyone carries a mobile phone now, and with ICE we know
immediately who to contact and what number to ring. The person [ICE
contact] may even know of the [the injured person's] medical history."

By adopting the ICE advice, your mobile could help rescue workers
quickly contact a friend or relative, vital in a life or death
situation. It takes only a few seconds to do, and it could easily help
save your life. Why not put ICE in your phone now?

For more than one contact name, use ICE1, ICE2, ICE3, etc.

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